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meet the taste experts

July 5 2018 by Phoebe

What if snacks were powered by imagination? That’s what our taste experts ask themselves everyday.

Always on the hunt for healthier, juicier, crunchier, tastier, fresher, bigger, better ideas, we think our team might just have the busiest taste buds on the planet. They’re experts in matching flavors, finding deliciously wholesome ingredients and using their imaginations to create something truly snack-worthy.

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Grace

We’re pretty sure ‘experiment’ is Grace’s middle name. Okay, it’s actually Christine... but seeing as she’s forever searching out exciting new ingredients and putting them to the test we thought it was fitting.

Our resident flavor matchmaker, there’s no combination she hasn’t tried. But she doesn’t just stop at the yummy stuff. She’s on a mission to bring new textures to grazers everywhere. Every mouthful should be a surprise. Puff or pop, crunch or crumble, silky or smooth - she’s tried it all, making sure only the very best ideas make it into your snacks.

discover more about our newest snack inventions
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I love coming up with new ideas, especially with flavors that take your taste buds to exciting new places! Our Chinese style honey sesame is a fusion of black pepper roasted almonds, delicious wild rice sticks and sesame chia peanuts. Sophisticated flavors that can take on a packet of chips any day.

Grace, graze taste expert
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Bobby

Bobby loves breakfast! And not just because he believes it’s the most important meal of the day. He’s mad about oats and is constantly coming up with new ways we can use the awesome all-natural ingredient. Based in our bakery in the British countryside, he’s experimenting with how to bring all the brilliance of oats to every occasion.

Recently he’s been busy reinventing oatmeal to create a breakfast bar with a difference. We know you’re going to love it.

find out more about our flapjacks
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Breakfast has so many classic flavor combinations, it’s been fun mixing our whole rolled oats with different ingredients to create morning in a mouthful. We’ve been experimenting with ingredients like live yogurt, rye and spelt to make something pretty special. Watch this space!

Bobby, graze taste expert
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Holly

Holly is never far from her Instagram feed, searching out the latest trends to help us decide what’s next. Hottest chili on the block? Matcha infusions? Go-go goji berries? You’ll have to wait and see!

As well as having a finger in every pie (cinnamon apple in case you’re wondering) she loves to get inspiration from our nation of grazers. From snack names to new flavors, our inventions wouldn’t be the same without your ideas, and Holly helps make them a reality.

share your thoughts with the taste team now
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Spice is trending big time and snackers everywhere are looking for their next chili hit. Cue spicy sriracha crunch! Team it up with a chilled beer and good friends (who won’t judge you if you can’t handle the heat) for the ultimate summer hang out.

Holly, graze taste expert
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Ellie

When it comes to making sure our snacks are full of imagination, Ellie is the woman for the job.

She’s a walking encyclopedia of interesting facts about our ingredients and is always on hand to help us keep making yummy treats that are as wholesome as they are delicious.

She does looks after us, doesn’t she?

discover more about our snacks like this one.
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In my opinion, there’s nothing like turning to nature for inspiration. The graze kitchen is full of delicious ingredients to help us come up with the best snack ideas possible. Take our apple and carrot defence with chia. Made from carrot chews, apple pieces, blanched almonds and raspberry chia bites, it’s got all the zest and flavor of a vibrant morning juice.

Ellie, chief taste expert
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By Phoebe, graze blogger.

Phoebe is one of the graze bloggers, she's always on the look out for the latest trends and spends way too much time looking at pictures of other people's food on Instagram! Her favourite graze snack is spicy sriracha crunch 🌶

view all posts by Phoebe

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