About us

It's been 18 years since the first flavour-packed graze box landed on a doorstep, and our hunger for innovation is just as insatiable as it was back in 2008.


We've always sweated the small stuff. Inventive flavours. A benefit (or two). Simple, wholesome ingredients, chosen on purpose, not by accident.


All of it, to help you eat a bit better, with snacks that make it that much easier. Because snacking should feel easy, no trade-offs. No second guessing.

Our Journey

It started with an idea in 2005, and by 2008 the first graze box was posted from our warehouse in Feltham.

We've been winning the nation's snacking hearts ever since. It's been a non-stop stretch from there, with milestones including:

  • Launching into every major UK retailer
  • Bringing our bakery in-house to our factory in Hayes
  • Becoming a certified B Corp
  • Earning our stripes as the UK's Number 1 on-the-go healthy snacking brand
  • And in 2026, joining the Candy Kittens family, relaunching with our new branding, built on one simple idea: We Think. You Eat.

B Corp

We became a B Corp in February 2021. We're still undeniably proud of it. Proud overthinkers of snacks.

For us, that's not just a certification to put on a pack. It means thinking hard about the impact we have on everyone connected to graze.

Our people, our partners, our grazers, and beyond. We sweat the details here too, because "positive impact" only means something if you can actually show your working.

We know we’re not perfect and there’s still a long way to go, but we’re working on it. You can even hold us to our word by reading our progress updates in our annual Impact Reports or our B Corp assessment.

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